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Starbucks' $29.95 teddy-bear-shaped glass Bearista Cold Cup went on sale with the 2025 holiday menu on 6 November and sold out within hours, with customers queuing before dawn and resale prices climbing to $300 or more.

Stanley 1913's limited four-piece Kacey Musgraves collection, a cowhide-print, rodeo-styled capsule inspired by her album Middle of Nowhere and including Stanley's first collab pet bowl, went on sale at stanley1913.com at 9 a.m. PT on 14 July 2026.

Stanley 1913 released its limited 2026 Halloween drinkware at noon ET on 17 September: 40- and 20-ounce Quencher tumblers in spider-lace Bordeaux Lace and gold-on-black Black Magic, plus a wine tumbler, Everyday tumbler and flask, from $30 to $50.

Starbucks' red holiday cups, holiday drinks and seasonal drinkware are expected back in US coffeehouses on Thursday 5 November 2026, the first Thursday of November as in 2024 and 2025, a year after the Bearista cup sold out within hours.

Starbucks' Red Cup Day, when any handcrafted holiday drink comes with a free limited-edition reusable red cup while supplies last, is expected on Thursday 12 November 2026, a week after the holiday launch as in past years.