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- Aug 21, 202690% CONFIDENCEfrom the source
Apple Cuts 200+ Jobs in Vision Pro and Siri Teams
- Bloomberg's Mark Gurman reported on 21 August 2026 that Apple had cut more than 200 jobs: around 100 in the Vision Products Group and around 100 in Siri and software teams[1][4].
- Apple is "largely shutting down" the Vision Pro gaming team and paring back the team that makes Apple Immersive Video; it will make fewer videos in-house and lean on third-party 3D content[1][4].
- Staff were told the realignment follows how customers use the headset; immersive films can cost millions to shoot, which is hard to justify for a device few people use[2][4].
- The Siri cuts follow the launch of the rebuilt Siri AI, whose new architecture changes the expertise the team needs; the Intelligent Systems Experience team was also affected[1][3].
- Apple said: "While we will create new roles as part of this change, it will also impact a limited number of existing roles", and affected staff can apply for other jobs at Apple[1][3].
- Apple told staff the Vision Pro and visionOS are not going away; it is focused on smart glasses without immersive video or gaming and still weighs a lighter Vision Pro for as early as late 2028[1][2].
References 485% CONFIDENCE
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- [1]90%9to5mac.com/2026/08/21/apple-lays-off-200-people-across-vision-pro-and-siri-teams9to5mac.com· Posted Sep 23, 2026· Starts Aug 21, 2026 ✓· 27% of score
9to5Mac, Aug 21 2026: "Apple is cutting jobs across multiple teams, according to a new Bloomberg report. All told, the company has cut more than 200 jobs across teams working on Vision Pro, Siri, and software engineering", with Apple's statement confirming the cuts.
- [2]78%Apple Laid Off Around 100 Staff Working On Vision Pro, But Don't Panicuploadvr.com· Published Sep 14, 2026· 26% of score
UploadVR rounds up Gurman's two August reports: the spatial gaming team largely shut, immersive video downsized, and cuts in headset security, spatial audio and visionOS.
- [3]85%Apple reportedly cut more than 200 jobs across Vision Pro and Siri software teamsengadget.com· Published Aug 22, 2026· 24% of score
Engadget reports Gurman's figures (100 Vision Pro, 100 Siri and software) and Apple's acknowledgement of the cuts.
- [4]88%Apple Guts Vision Pro Gaming and Immersive Video Teams, Trims Siri Staffmacrumors.com· Published Aug 21, 2026· 24% of score
MacRumors, citing Bloomberg: about 100 Vision Products Group staff laid off and 100 cut from Siri and software, with Apple's statement.
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