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Adobe's[1][5] newsroom release is dated Tuesday, April 28, 2026 ('SAN JOSE, Calif. - April 28, 2026 ... announced the completion of its acquisition of Semrush Holdings'); Pulse 2[4].0 carries Apr 28, 2026.On 28 April 2026 Adobe announced it had completed the acquisition of Semrush, adding SEO, generative engine optimization and agentic search optimization to its CX Enterprise platform.
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