Kering Agrees to Sell Kering Beauté to L'Oréal for €4 Billion
40, Rue de Sèvres, Quartier Saint-Thomas-d'Aquin, Paris 7e Arrondissement, Paris, Île-de-France, 75007, France
Kering
CONFIRMED85% CONFIDENCEL'Oréal and Kering's joint press release, dated 19 October 2025, values the alliance - including Creed and the 50-year licences - at '€4 billion, payable in cash at closing', expected in the first half of 2026.[1]
Kering and L'Oréal announce a long-term beauty alliance in which L'Oréal will acquire the House of Creed outright and take 50-year fragrance and beauty licences for Bottega Veneta and Balenciaga (and later Gucci), valued at €4 billion.
€4B
1.00
