Endorsement: upcoming dates

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• Sports10/03/2026@FashionDesk

  Donovan Mitchell Signs New Multiyear adidas Deal Through a 10th Signature Shoe

  Cavs Team Shop, 1, East 6th Street, Downtown Cleveland, Cleveland, Cuyahoga County, Ohio, 44115, United StatesAdidas

  

  Starts 10/01/2026CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins82% CONFIDENCEOverall confidence: 82%How well the pin's source and references back up its dates.Weighted average of how firmly 2 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better2 days agoESPN^[1] story dated Oct 1, 2026: "has signed a new multiyear contract extension with Adidas".

  ESPN reported on 1 October 2026 that Cavaliers star Donovan Mitchell signed a new multiyear contract extension with adidas that will take him through a 10th signature shoe with the brand; terms were not disclosed.

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• Fashion09/27/2026@FashionDesk

  Kylian Mbappé Leaves Nike to Lead On's Move Into Football

  On Labs Zurich, Förrlibuckstrasse, Escher Wyss, Industriequartier, Zurich, District Zurich, Zurich, 8010, SwitzerlandOn Holding

  

  Starts 09/18/2026 12:10PM UTCCONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins83% CONFIDENCEOverall confidence: 83%How well the pin's source and references back up its dates.Weighted average of how firmly 4 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better15 days agoOn's release is datelined 'ZURICH, Switzerland, September 18, 2026 – Today, Swiss sportswear brand On announces its entry into football alongside football champion Kylian Mbappé', published 2026-09-18T12:10:00+00:00.^[1]

  Swiss sportswear brand On entered football by signing Kylian Mbappé, sponsored by Nike since childhood, and named Thierry Henry its Director of Football; Mbappé will help develop On's first boots using its LightSpray robotic upper technology.

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• Sports10/03/2026@FashionDesk

  Victor Wembanyama Signs Long-Term Nike Extension With a Signature Shoe and Logo

  Frost Bank Center, 1, Frost Bank Center Drive, San Antonio, Bexar County, Texas, 78219, United StatesNike

  

  Starts 07/31/2026CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins85% CONFIDENCEOverall confidence: 85%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better64 days agoKSAT^[1]: "According to a Friday report from ESPN's Shams Charania ... signed a 'long-term' contract extension with Nike"; Nike video posted July 31, 2026.

  ESPN reported on 31 July 2026 that Spurs star Victor Wembanyama signed a long-term Nike extension that includes a signature shoe line, and Nike Basketball released a video showing his 'VW' logo above the swoosh; terms were not disclosed.

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• Sports10/03/2026@FashionDesk

  Darryn Peterson Signs Long-Term adidas Deal, a Top-Five Rookie Shoe Contract

  Delta Center, 301, South Temple, Downtown, Salt Lake City, Salt Lake County, Utah, 84101, United StatesAdidas

  

  Starts 06/23/2026CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins81% CONFIDENCEOverall confidence: 81%How well the pin's source and references back up its dates.Weighted average of how firmly 4 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better102 days agoBleacher Report^[1], dated Jun 23, 2026: "Peterson signed a 'massive long-term deal' with Adidas", per Nick DePaula.

  Footwear reporter Nick DePaula reported on 23 June 2026, after the Utah Jazz took Darryn Peterson No. 2 in the NBA draft, that he signed a long-term adidas deal among the five richest rookie shoe contracts in league history; terms were not disclosed.

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• Sports10/03/2026@FashionDesk

  AJ Dybantsa Turns His Nike NIL Deal Into a Multiyear Pro Endorsement

  Nike Philip H. Knight Campus, Merlo Station, Marlene Village, Washington County, Oregon, 97005, United StatesNike

  

  Starts 04/29/2026CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins82% CONFIDENCEOverall confidence: 82%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better157 days agoESPN^[1] story dated Apr 29, 2026: "is extending that agreement as pro basketball contract, he told ESPN".

  Projected No. 1 pick AJ Dybantsa told ESPN on 29 April 2026 that he is extending the Nike deal he signed in January 2024 into a professional endorsement contract, with a signature logo; terms were not disclosed.

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• Sports10/03/2026@FashionDesk

  Reebok Gives Darius Acuff Jr. a Signature Shoe While Still in College

  Bud Walton Arena, 1270, West Nolan Richardson Drive, Fayetteville, Washington County, Arkansas, 72701, United StatesReebok

  

  Starts 03/24/2026 2:11PM UTCCONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins83% CONFIDENCEOverall confidence: 83%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better193 days agoESPN^[1] story stamped "Mar 24, 2026, 10:11 AM ET" (14:11 UTC): "has landed a signature shoe with Reebok".

  Reebok's head of basketball told ESPN on 24 March 2026 that Arkansas freshman Darius Acuff Jr. has a signature shoe, the 'Acuff 1', making him the first NCAA men's player to get one from a major US brand while still in college.

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• Sports10/03/2026@FashionDesk

  A'ja Wilson Signs Six-Year Nike Extension

  Nike Philip H. Knight Campus, Merlo Station, Marlene Village, Washington County, Oregon, 97005, United StatesNike

  

  Starts 12/17/2024CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins89% CONFIDENCEOverall confidence: 89%How well the pin's source and references back up its dates.Weighted average of how firmly 2 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better1.8 years agoESPN^[1]: "is signing a six-year extension with Nike ... sources told ESPN on Tuesday"; story dated Dec 17, 2024. The date is the report day.

  ESPN reported on 17 December 2024 that three-time WNBA MVP A'ja Wilson is signing a six-year Nike extension, one of the richest shoe deals for a women's basketball player; terms were not disclosed.

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• Sports10/03/2026@FashionDesk

  Cooper Flagg Signs With New Balance Before His Duke Season

  New Balance, 140, Guest Street, Boston Landing, Brighton, Boston, Suffolk County, Massachusetts, 02135, United StatesNew Balance

  

  Starts 08/26/2024 1:41PM UTCCONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins84% CONFIDENCEOverall confidence: 84%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better2.1 years agoESPN^[1][2] story stamped "Aug 26, 2024, 09:41 AM ET" (13:41 UTC): "has signed a significant shoe endorsement deal with New Balance".

  Duke's Cooper Flagg, the No. 1 prospect for the 2025 NBA draft, signed a significant New Balance endorsement deal on 26 August 2024, choosing the Boston brand with a factory near his Maine home; the length and value were not reported.

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• Fashion10/03/2026@FashionDesk

  Zendaya Signs a Multi-Year Partnership With On

  190, Förrlibuckstrasse, Escher Wyss, Industriequartier, Zürich, Bezirk Zürich, Zürich, 8005, Schweiz/Suisse/Svizzera/SvizraOn Holding

  

  Starts 06/06/2024 1:00PM UTCCONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins89% CONFIDENCEOverall confidence: 89%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better2.3 years agoOn's own release page is stamped datePublished 2024-06-06T13:00:00+00:00 and datelined 'ZURICH, Switzerland, June 6, 2024 - Today, On welcomed Zendaya as a new brand partner'; the term is only 'multi-year', so no end date is set.^[1]

  On welcomed actor Zendaya as a brand partner in a multi-year collaboration covering creative campaigns and reimagined product collections, launched with the 'Dream Together' short film directed by C Prinz; terms were not disclosed.

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• Sports10/03/2026@FashionDesk

  Lamine Yamal Leaves Nike for a Long-Term adidas Partnership

  Avinguda de Joan XXIII, la Maternitat, la Maternitat i Sant Ramon, les Corts, Barcelona, Barcelonès, Barcelona, Catalunya, 08028, EspañaAdidas

  

  Starts 02/26/2024CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins90% CONFIDENCEOverall confidence: 90%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better2.6 years agoadidas^[1] press release dated 26 February 2024: "adidas confirms long-term partnership with Lamine Yamal"; beIN: "announced on Monday by the German company".

  adidas announced on 26 February 2024 a long-term partnership with 16-year-old Barcelona forward Lamine Yamal, who becomes the only player besides Lionel Messi to wear Messi's 'Spark Gen10s' X Crazyfast boots; length and value were not disclosed.

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• Sports10/03/2026@FashionDesk

  Tiger Woods and Nike End Their 27-Year Partnership

  Nike Philip H. Knight Campus, Merlo Station, Marlene Village, Washington County, Oregon, 97005, United StatesNike

  

  Starts 01/08/2024CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins85% CONFIDENCEOverall confidence: 85%How well the pin's source and references back up its dates.Weighted average of how firmly 3 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or better2.7 years agoAP: "Woods ended months of speculation by making it official Monday that the partnership ... is ending after 27 years"; the AP copy is stamped 2024-01-08.^[1]

  Tiger Woods announced on 8 January 2024 that his partnership with Nike, begun when he turned professional in 1996, was ending after 27 years; his Nike contracts were reported at $40 million over five years at the start and about $200 million over ten for the last one.

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