Bella Hadid Fronts Alo's Pre-Fall 2026 Campaign
9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Alo Yoga
CONFIRMEDDate confidence: CONFIRMEDStated as firmHow firmly the source words the date: confirmed, scheduled, estimated, delayed or unverified.Show all CONFIRMED pins84% CONFIDENCEOverall confidence: 84%How well the pin's source and references back up its dates.Weighted average of how firmly 5 references, the source included, support the pin's start and end times; a reference counts half as much for every 180 days older than the newestShow all pins at 75% confidence or betterAlo released its "Bella Hadid x ALO | Fall '26" film on YouTube[4] at 06:00 PT on 4 August 2026, the morning Daily Front Row and Design Scene[5] published the campaign; Arab News[3] said it was "released this week".
Bella Hadid starred in Alo's pre-fall 2026 campaign, shot around Los Angeles by Mert & Marcus, wearing the brand's new performance layers and Trail sneaker.