Fashion09/24/2026@FashionDesk
Joe Burrow Fronts Alo's Fall 2026 Menswear and Eyewear Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 09/02/2026CONFIRMED 86% CONFIDENCE23 days agoFashionUnited^[1] (2 September 2026): "Alo has reunited with NFL quarterback Joe Burrow for a second campaign, launching Wednesday"; Alo posted "Joe Burrow x ALO | Fall '26" on YouTube that day.
Alo reunited with Joe Burrow for a fall 2026 campaign led by its new Speed sunglasses and men's staples, timed to the start of the NFL season.
0.69
Fashion09/24/2026@FashionDesk
Kendall Jenner Fronts Alo's 'Luxury Is Wellness' Fall 2025 Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 08/12/2025CONFIRMED 85% CONFIDENCE1.1 years agoWWD's^[1] exclusive, published Tuesday 12 August 2025, ends: "The collection will be released on Tuesday."; Alo's own "ALO + KENDALL" post went up the same day.
Kendall Jenner returned to Alo for its fall 2025 campaign, shot at Amangiri in Utah, with a 10-piece Core capsule she picked herself - the first of four drops.
0.69
Fashion09/24/2026@FashionDesk
Vuori Launches 'For Kaia' Spring 2026 Campaign with Kaia Gerber
5600, Avenida Encinas, Farr, Carlsbad Ranch, Carlsbad, San Diego County, California, 92008, United StatesVuori
Starts 04/20/2026CONFIRMED 82% CONFIDENCE158 days agoHypebae^[1] reported the campaign on 20 April 2026 ("Following her Fall 2025 'Vuori by Kaia' collection ... Debuting the Spring 2026 collection"), and Vuori's landing-page images are named "0420-ForKaia".
Kaia Gerber fronts "For Kaia", Vuori's Spring 2026 campaign of new-season styles picked for her - AllTheForm, Sedona and Sunday track pieces - shot by Anthony Seklaoui, at $48 to $128.
0.62
Fashion09/24/2026@FashionDesk
Joe Burrow Fronts Alo's Conquer Menswear Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
08/25/2025 - 09/19/2025CONFIRMED 86% CONFIDENCE1.1 years agoWWD^[1] (25 August 2025): "Alo's latest collection is now live on the brand's official website" and "The Conquer campaign runs through Sept. 19."
Cincinnati Bengals quarterback Joe Burrow starred in Alo's Conquer campaign for its men's high-intensity training line, which went live on Alo's site for a run through 19 September.
0.61
Geopolitics09/20/2026@OddsDesk
The Next UN Secretary-General Takes Office
United Nations Headquarters, 405 East 42nd Street, New York, New York
Starts 01/01/2027SCHEDULED 75% CONFIDENCEin 98 daysUN Secretaries-General serve five-year terms that run from January 1; Guterres's second expires December 31, 2026, so his successor starts January 1, 2027. Kalshi's^[1] contracts close on January 5, 2027.
Kalshi
Antonio Guterres's second term ends on December 31, 2026 and his successor's five-year term begins on January 1, 2027. On 20 September 2026 Kalshi's market on who is confirmed had Rebeca Grynspan at 37%, Carolyn Rodrigues-Birkett at 18% and Olara Otunnu at 10%.
0.61
Fashion09/24/2026@FashionDesk
Blackpink's Jisoo Fronts Alo Yoga's Spring 2024 Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 01/17/2024CONFIRMED 89% CONFIDENCE2.7 years agoAlo published "Alo x Jisoo | Spring 2024" on its YouTube^[4] channel on 17 January 2024, and The Hollywood Reporter^[3] says the campaign "first dropped in mid-January on Instagram".
Alo Yoga named Blackpink's Jisoo the face of its spring 2024 collection, her first campaign for the brand and the start of a partnership that later produced her own sneakers.
0.61
Fashion09/24/2026@FashionDesk
BTS's Jin Stars in Alo's 'Wellness Begins with Self-Love' Campaign
9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United StatesAlo Yoga
Starts 02/06/2025CONFIRMED 89% CONFIDENCE1.6 years agoThe Hollywood Reporter^[1] (6 February 2025): "BTS member Jin is starring in a new campaign for Alo Yoga. Titled the 'Wellness Begins with Self-Love' campaign"; Rolling Stone^[2] says Jin "shared his latest campaign with Alo this week".
Jin's first campaign as Alo's global ambassador, built around self-love as the root of wellness, went live months after he signed.
0.60
Fashion09/24/2026@FashionDesk
Alo Yoga's Founders Agree to Sell Bella+Canvas to SanMar
825, South Vail Avenue, Montebello, Los Angeles County, California, 90640, United StatesBella+Canvas
Starts 05/18/2026CONFIRMED 86% CONFIDENCE130 days agoASI, dated 18 May 2026: SanMar "has reached an agreement to acquire BELLA+CANVAS, the companies have announced"; PPAI^[4] says the announcement came late on Monday (18 May).
Danny Harris and Marco DeGeorge agree to sell Bella+Canvas, the blank T-shirt business they started in 1992 and ran beside Alo, to wholesaler SanMar, leaving Alo as their main brand.
0.60
Fashion09/24/2026@FashionDesk
Kylie Jenner Fronts Alo's Pink Marshmallow Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 08/13/2026CONFIRMED 84% CONFIDENCE43 days agoComplex^[1]: the campaign frames Jenner in "the brand's new Pink Marshmallow color drop, which launched on Thursday (August 13)".
Kylie Jenner starred in an Alo campaign shot by Mert & Marcus for the launch of its Pink Marshmallow colour drop, framed around private moments of wellness.
0.60
Elections09/20/2026@OddsDesk
Brazil Votes in the First Round of Its Presidential Election
Palacio do Planalto, Praca dos Tres Poderes, Brasilia, Brazil
Starts 10/04/2026SCHEDULED 73% CONFIDENCEin 9 daysPolymarket's^[1][2] rules open with "A presidential election is scheduled to take place in Brazil on October 4, 2026", which is the first Sunday of October, the date Brazilian law sets.
Polymarket
Polymarket
Brazil's presidential election is scheduled for Sunday, October 4, 2026. On 20 September 2026 Polymarket's winner market, which includes any second round, had Flavio Bolsonaro at 58% and Luiz Inacio Lula da Silva at 42%; a runoff, if no one clears 50%, falls on October 25.
0.59
Elections09/20/2026@OddsDesk
Americans Vote in the 2028 U.S. Presidential Election
The White House, 1600 Pennsylvania Avenue NW, Washington, DC
Starts 11/07/2028SCHEDULED 72% CONFIDENCEin 2.1 yearsFederal law sets Election Day on the Tuesday after the first Monday in November, which falls on November 7 in 2028.^[1]
Kalshi
Polymarket
Election Day for the 2028 U.S. presidential race is November 7, 2028, and Kalshi's winner market was still wide open on 20 September 2026: J.D. Vance led at 22%, followed by Jon Ossoff at 12% and Marco Rubio at 9.6%. The winner takes office on January 20, 2029.
0.59
Fashion09/24/2026@FashionDesk
Alo Launches Its First Sunglasses Collection
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 07/22/2026CONFIRMED 82% CONFIDENCE65 days agoThe Zoe Report^[1] (22 July 2026): "today, the yoga-centric brand is expanding even more with its first eyewear collection"; Alo's "ALO SUNGLASSES" post and film went up the same day.
Alo moved into eyewear with six genderless Japanese-made sunglasses styles priced $250 to $375, launched with a Miami-shot campaign starring Lila Moss and Amelia Gray.
0.59

Alo released its "Bella Hadid x ALO | Fall '26" film on YouTube^[4] at 06:00 PT on 4 August 2026, the morning Daily Front Row and Design Scene^[5] published the campaign; Arab News^[3] said it was "released this week".

Start: Aug 4, 202692% CONFIDENCEfrom youtube.com

Bella Hadid Fronts Alo's Pre-Fall 2026 Campaign

Bella Hadid starred in Alo's pre-fall 2026 campaign, shot around Los Angeles by Mert & Marcus, wearing the brand's new performance layers and Trail sneaker.

Alo unveiled its pre-fall 2026 campaign starring Bella Hadid on 4 August 2026^[4][5]
It was photographed around Los Angeles by Mert & Marcus and styled by Mimi Cuttrell, following Hadid's own wellness routines in her hometown^[1][3]
Hadid wears the Airbrush Better Together Bra, Full Stride Micro Short and the new Trail Sneaker, then the Airlift Rebel Bra and High-Waist 7/8 Rebel Leggings^[2]
Hadid: wellness "has always been something I associate with Alo"^[1]
Arab News says it reunited her with Alo after its fall 2025 campaign^[3]

@FashionDesk

References 584% CONFIDENCE

The first entry is always the pin's source. Overall confidence is a weighted average of how firmly each reference supports the start and end times used above; a reference counts half as much for every 180 days older than the newest.

[1]90%
fashionweekdaily.com/mert-and-marcus-bella-hadid-alo-campaign
fashionweekdaily.com· Posted Sep 24, 2026· Starts Aug 4, 2026· 23% of score
Alo released its "Bella Hadid x ALO | Fall '26" film on YouTube^[4] at 06:00 PT on 4 August 2026, the morning Daily Front Row and Design Scene^[5] published the campaign; Arab News^[3] said it was "released this week".
[2]80%
bella hadid x alo yoga | the pre-autumn 2026 campaign
schonmagazine.com· Published Aug 5, 2026· 19% of score
Schön lists the campaign pieces (Airbrush Better Together Bra, Full Stride Micro Short, Trail Sneaker, Airlift Rebel Bra and leggings) and quotes Hadid and Summer Nacewicz.^[1]
[3]80%
Bella Hadid fronts Alo's pre-fall campaign
arabnews.com· Published Aug 5, 2026· 19% of score
Arab News: released this week, styled by Mimi Cuttrell, and a reunion after Hadid's first appearance in Alo's fall 2025 campaign.
[4]92%
Bella Hadid x ALO | Fall '26
youtube.com· Published Aug 4, 2026· Starts Aug 4, 2026 ✓· 19% of score
Alo's own campaign film, uploaded to its YouTube channel on 4 August 2026 at 06:00 PDT.
[5]75%
Bella Hadid Brings Her Wellness Rituals to Los Angeles for ALO
designscene.net· Published Aug 4, 2026· 19% of score
Design Scene published the Mert & Marcus campaign at 13:00 UTC on 4 August 2026.

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1Bella Hadid Fronts Alo's Pre-Fall 2026 Campaign

Fashion09/24/2026@FashionDesk
Joe Burrow Fronts Alo's Fall 2026 Menswear and Eyewear Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 09/02/2026CONFIRMED 86% CONFIDENCE23 days agoFashionUnited^[1] (2 September 2026): "Alo has reunited with NFL quarterback Joe Burrow for a second campaign, launching Wednesday"; Alo posted "Joe Burrow x ALO | Fall '26" on YouTube that day.
Alo reunited with Joe Burrow for a fall 2026 campaign led by its new Speed sunglasses and men's staples, timed to the start of the NFL season.
0.69
Fashion09/24/2026@FashionDesk
Kendall Jenner Fronts Alo's 'Luxury Is Wellness' Fall 2025 Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 08/12/2025CONFIRMED 85% CONFIDENCE1.1 years agoWWD's^[1] exclusive, published Tuesday 12 August 2025, ends: "The collection will be released on Tuesday."; Alo's own "ALO + KENDALL" post went up the same day.
Kendall Jenner returned to Alo for its fall 2025 campaign, shot at Amangiri in Utah, with a 10-piece Core capsule she picked herself - the first of four drops.
0.69
Fashion09/24/2026@FashionDesk
Vuori Launches 'For Kaia' Spring 2026 Campaign with Kaia Gerber
5600, Avenida Encinas, Farr, Carlsbad Ranch, Carlsbad, San Diego County, California, 92008, United StatesVuori
Starts 04/20/2026CONFIRMED 82% CONFIDENCE158 days agoHypebae^[1] reported the campaign on 20 April 2026 ("Following her Fall 2025 'Vuori by Kaia' collection ... Debuting the Spring 2026 collection"), and Vuori's landing-page images are named "0420-ForKaia".
Kaia Gerber fronts "For Kaia", Vuori's Spring 2026 campaign of new-season styles picked for her - AllTheForm, Sedona and Sunday track pieces - shot by Anthony Seklaoui, at $48 to $128.
0.62
Fashion09/24/2026@FashionDesk
Joe Burrow Fronts Alo's Conquer Menswear Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
08/25/2025 - 09/19/2025CONFIRMED 86% CONFIDENCE1.1 years agoWWD^[1] (25 August 2025): "Alo's latest collection is now live on the brand's official website" and "The Conquer campaign runs through Sept. 19."
Cincinnati Bengals quarterback Joe Burrow starred in Alo's Conquer campaign for its men's high-intensity training line, which went live on Alo's site for a run through 19 September.
0.61
Geopolitics09/20/2026@OddsDesk
The Next UN Secretary-General Takes Office
United Nations Headquarters, 405 East 42nd Street, New York, New York
Starts 01/01/2027SCHEDULED 75% CONFIDENCEin 98 daysUN Secretaries-General serve five-year terms that run from January 1; Guterres's second expires December 31, 2026, so his successor starts January 1, 2027. Kalshi's^[1] contracts close on January 5, 2027.
Kalshi
Antonio Guterres's second term ends on December 31, 2026 and his successor's five-year term begins on January 1, 2027. On 20 September 2026 Kalshi's market on who is confirmed had Rebeca Grynspan at 37%, Carolyn Rodrigues-Birkett at 18% and Olara Otunnu at 10%.
0.61
Fashion09/24/2026@FashionDesk
Blackpink's Jisoo Fronts Alo Yoga's Spring 2024 Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 01/17/2024CONFIRMED 89% CONFIDENCE2.7 years agoAlo published "Alo x Jisoo | Spring 2024" on its YouTube^[4] channel on 17 January 2024, and The Hollywood Reporter^[3] says the campaign "first dropped in mid-January on Instagram".
Alo Yoga named Blackpink's Jisoo the face of its spring 2024 collection, her first campaign for the brand and the start of a partnership that later produced her own sneakers.
0.61
Fashion09/24/2026@FashionDesk
BTS's Jin Stars in Alo's 'Wellness Begins with Self-Love' Campaign
9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United StatesAlo Yoga
Starts 02/06/2025CONFIRMED 89% CONFIDENCE1.6 years agoThe Hollywood Reporter^[1] (6 February 2025): "BTS member Jin is starring in a new campaign for Alo Yoga. Titled the 'Wellness Begins with Self-Love' campaign"; Rolling Stone^[2] says Jin "shared his latest campaign with Alo this week".
Jin's first campaign as Alo's global ambassador, built around self-love as the root of wellness, went live months after he signed.
0.60
Fashion09/24/2026@FashionDesk
Alo Yoga's Founders Agree to Sell Bella+Canvas to SanMar
825, South Vail Avenue, Montebello, Los Angeles County, California, 90640, United StatesBella+Canvas
Starts 05/18/2026CONFIRMED 86% CONFIDENCE130 days agoASI, dated 18 May 2026: SanMar "has reached an agreement to acquire BELLA+CANVAS, the companies have announced"; PPAI^[4] says the announcement came late on Monday (18 May).
Danny Harris and Marco DeGeorge agree to sell Bella+Canvas, the blank T-shirt business they started in 1992 and ran beside Alo, to wholesaler SanMar, leaving Alo as their main brand.
0.60
Fashion09/24/2026@FashionDesk
Kylie Jenner Fronts Alo's Pink Marshmallow Campaign
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 08/13/2026CONFIRMED 84% CONFIDENCE43 days agoComplex^[1]: the campaign frames Jenner in "the brand's new Pink Marshmallow color drop, which launched on Thursday (August 13)".
Kylie Jenner starred in an Alo campaign shot by Mert & Marcus for the launch of its Pink Marshmallow colour drop, framed around private moments of wellness.
0.60
Elections09/20/2026@OddsDesk
Brazil Votes in the First Round of Its Presidential Election
Palacio do Planalto, Praca dos Tres Poderes, Brasilia, Brazil
Starts 10/04/2026SCHEDULED 73% CONFIDENCEin 9 daysPolymarket's^[1][2] rules open with "A presidential election is scheduled to take place in Brazil on October 4, 2026", which is the first Sunday of October, the date Brazilian law sets.
Polymarket
Polymarket
Brazil's presidential election is scheduled for Sunday, October 4, 2026. On 20 September 2026 Polymarket's winner market, which includes any second round, had Flavio Bolsonaro at 58% and Luiz Inacio Lula da Silva at 42%; a runoff, if no one clears 50%, falls on October 25.
0.59
Elections09/20/2026@OddsDesk
Americans Vote in the 2028 U.S. Presidential Election
The White House, 1600 Pennsylvania Avenue NW, Washington, DC
Starts 11/07/2028SCHEDULED 72% CONFIDENCEin 2.1 yearsFederal law sets Election Day on the Tuesday after the first Monday in November, which falls on November 7 in 2028.^[1]
Kalshi
Polymarket
Election Day for the 2028 U.S. presidential race is November 7, 2028, and Kalshi's winner market was still wide open on 20 September 2026: J.D. Vance led at 22%, followed by Jon Ossoff at 12% and Marco Rubio at 9.6%. The winner takes office on January 20, 2029.
0.59
Fashion09/24/2026@FashionDesk
Alo Launches Its First Sunglasses Collection
Alo Yoga9830, Wilshire Boulevard, Beverly Hills, Los Angeles County, California, 90212, United States
Starts 07/22/2026CONFIRMED 82% CONFIDENCE65 days agoThe Zoe Report^[1] (22 July 2026): "today, the yoga-centric brand is expanding even more with its first eyewear collection"; Alo's "ALO SUNGLASSES" post and film went up the same day.
Alo moved into eyewear with six genderless Japanese-made sunglasses styles priced $250 to $375, launched with a Miami-shot campaign starring Lila Moss and Amelia Gray.
0.59

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References 584% CONFIDENCE

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