EU Consumer Authorities Notify Shein of Consumer-Law Breaches
Berlaymont, Rue Stevin - Stevinstraat, Quartier des Squares - Wijk van de Squares, Quartier européen - Europese wijk, Bruxelles - Brussel, Brussel-Hoofdstad - Bruxelles-Capitale, Région de Bruxelles-Capitale - Brussels Hoofdstedelijk Gewest, 1000, België / Belgique / Belgien
European Union
CONFIRMED90% CONFIDENCEICPEN[1]: 'On 26 May 2025, following a coordinated investigation at European level, the [CPC] Network of national consumer authorities and the European Commission notified ... SHEIN of a number of practices on its platform that infringe EU consumer law.'
The EU's Consumer Protection Cooperation Network, coordinated by the European Commission and led by authorities in Belgium, France, Ireland and the Netherlands, notified Shein on 26 May 2025 that practices on its platform, including fake discounts, breach EU consumer law. Shein was given one month to propose fixes.
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