Pins matching tag:Kit

The German football federation (DFB) announced on 21 March 2024 that Nike will equip all its national teams from 2027 to 2034, ending a partnership with Adidas of more than seven decades; the DFB said Nike made by far the best financial offer.

The French Football Federation announced on 30 April 2024 that Nike will keep supplying all French national teams for the 2026-27 to 2033-34 seasons, after a tender; financial terms were not published.

Argentina's football association (AFA) and Adidas announced on 25 June 2024 an extension of their kit partnership until 2038, covering the men's, women's and youth teams and the 2026, 2030, 2034 and 2038 World Cups; financial terms were not disclosed.

FC Barcelona and Nike announced a new multi-year partnership on 9 November 2024, replacing the contract that ran to 2028; media report about EUR 1.7 billion over up to 14 years, to 2038, though the club called the terms confidential.

Swiss sportswear brand On agreed an early renewal to keep equipping Swiss Olympic teams at the Summer Olympic Games until at least 2034, extending a partnership that began in 2020; financial terms were not disclosed.

Liverpool announced on 10 March 2025 a new multi-year deal making Adidas its kit partner from 1 August 2025, ending a five-year Nike spell; the five-year contract is reportedly worth 60 to 70 million pounds a year.

On and the Swiss Ski Federation agreed an early eight-year extension to 2034, with On equipping all eleven Swiss-Ski snow sports and more than 300 squad athletes with off-snow training apparel and shoes; terms were not disclosed.

Juventus announced on 19 June 2025 that Adidas will remain its technical partner for ten more seasons, 2027-28 to 2036-37, for a fixed EUR 408 million excluding royalties and bonuses; the current contract to June 2027 is unchanged.

Manchester City and Puma announced a 10-year extension of their kit partnership on 15 July 2025, taking it to 2035; the deal is reported at about 100 million pounds a year, up to 1 billion pounds in total, a Premier League record.

On and the Italian Athletics Federation (FIDAL) unveiled the 'Azzurri' national team kit in a multi-year technical partnership that NSS Sports reports runs from 1 January 2026 to 31 December 2029; money was not disclosed.

Inter Miami CF announced on 24 March 2026 a new five-year partnership with Adidas, extending a relationship from the club's start, with a large Adidas retail presence at Nu Stadium opening on 4 April; financial terms were not disclosed.

Real Madrid and Adidas announced an eight-year extension of their kit partnership on 10 June 2026, pushing the deal from its 2028 expiry to 2034; the contract is reportedly worth about EUR 120 million a year.