- Start
- Jul 10, 202590% CONFIDENCEfrom the source
Ferrero Agrees to Buy WK Kellogg Co for $3.1 Billion
- Ferrero and WK Kellogg Co (NYSE: KLG) signed a definitive agreement for Ferrero to acquire the company for $23.00 per share in cash[1][2]
- The price was a 40% premium to the 30-day volume-weighted average and a total enterprise value of $3.1 billion[1]
- WK Kellogg makes and sells breakfast cereals in the US, Canada and the Caribbean: Kellogg's Frosted Flakes, Froot Loops, Frosted Mini Wheats, Special K, Rice Krispies, Raisin Bran, Kashi and Bear Naked[1]
- Battle Creek, Michigan would remain a core location and become Ferrero's headquarters for North America cereal[1]
- The W.K. Kellogg Foundation Trust and the Gund family committed 21.7% of the shares to vote for the deal, expected to close in the second half of 2025[1]
References 487% CONFIDENCE
The first entry is always the pin's source. Overall confidence is a weighted average of how firmly each reference supports the start and end times used above; a reference counts half as much for every 180 days older than the newest.
- [1]90%ferrero.com/int/en/news-stories/news/ferrero-to-acquire-wk-kellogg-coferrero.com· Posted Sep 24, 2026· Starts Jul 10, 2025 ✓· 65% of score
Ferrero's release is timed "Thu, 07/10/2025 14:52" (CEST) and says the companies "today announced that they have entered into a definitive agreement"; WK Kellogg's[3] 8-K was accepted at 09:01 ET that day.
- [2]85%WK Kellogg Co Form 8-K, 10 July 2025sec.gov· Published Jul 10, 2025· 12% of score
Item 1.01: on July 10, 2025 WK Kellogg[3] Co entered into an Agreement and Plan of Merger with Ferrero[1] International S.A. and Frosty Merger Sub; accepted 09:01:23 ET.
- [3]85%FERRERO TO ACQUIRE WK KELLOGG CO - WK Kellogg Co newsroomnewsroom.wkkellogg.com· Published Jul 10, 2025· 12% of score
WK Kellogg's copy of the joint release, dated Jul 10, 2025.
- [4]75%FERRERO TO ACQUIRE WK KELLOGG CO (Nasdaq / PR Newswire)nasdaq.com· Published Jul 10, 2025· 12% of score
PR Newswire copy datelined LUXEMBOURG and BATTLE CREEK, Mich., July 10, 2025.[1]
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