The first entry is always the pin's source. Overall confidence is a weighted average of how firmly each reference supports the start and end times used above; a reference counts half as much for every 180 days older than the newest.
Wikipedia says only that Alo "was founded in 2007 in Los Angeles", so the pin takes the last day of that year.
Alo's own member profile: "Since launching in 2007", headquartered in Beverly Hills; the name is an acronym for Air, Land, and Ocean.[1]
The co-founders started screen printing in their garage in 1992, launched Bella in 1998 and Canvas two years later, and merged them in 2002.[1]
Forbes video: "Founded in 2007" by two childhood best friends from Los Angeles.[1]
Reuters: Alo "was founded in 2007", is an acronym for air, land and ocean, and sits in Harris and DeGeorge's Color Image Apparel alongside Bella+Canvas.[1]
Something missing or wrong? Say it in your own words: a link that backs this pin up, a different start or end date and why, or a fact it lacks or gets wrong. The AI checks it against this pin's sources, searches for better ones, and adds any page that backs you up. The pin's own sources still count most.
