More like this
Alo Sues a Fake 'ALO YOGA ALO' Company Over a Trademark Hijacking Scheme
United States Courthouse, 350, West 1st Street, Civic Center, Downtown, Los Angeles, Los Angeles County, California, 90012, United StatesAlo Yoga
CONFIRMED91% CONFIDENCE1.5 years agoThe Fashion Law[1][2] reports "the complaint that it filed on April 11 in the U.S. District Court for the Central District of California"; the complaint's header reads "Filed 04/11/25".Alo sued a Colorado shell company named "ALO YOGA ALO, LLC" and two men it says forged documents, posed as its CEO and tried to take over its trademarks in China and at WIPO to sell counterfeits.0.70ALO Jewelry Asks EUIPO to Cancel Alo Yoga's EU 'ALO' Trademarks
EUIPO, 4, Avinguda d'Europa, Alicante Hills, Alacant / Alicante, l'Alacantí, Alacant / Alicante, Comunitat Valenciana, 03008, España
ESTIMATED50% CONFIDENCE116 days agoThe release says ALO jewelry responded "by filing an application in May 2026 at the EUIPO to invalidate four trademarks of ALO Yoga", giving only the month, so the pin takes its last day.[1]Prague jeweller ALO jewelry CZ asked the EU trademark office to invalidate four Alo Yoga trademarks, including its flagship EU "ALO" mark, answering Alo's own attempts to cancel the jeweller's registrations.0.69Alo Yoga Settles the $150M Influencer Disclosure Class Action
Dirksen Federal Building and US Courthouse, 219, South Dearborn Street, Financial District, Loop, Chicago, South Chicago Township, Cook County, Illinois, 60604, United States
CONFIRMED90% CONFIDENCE1.0 years agoDocket entry 78, dated 11 September 2025: "Parties have resolved this matter. Defendants Color Image Apparel d/b/a Alo Yoga and Alo, LLC are to circulate by September 17, 2025, a draft settlement agreement."[1]Alo Yoga and the shoppers who accused it of hiding paid influencer deals told a Chicago magistrate judge they had resolved the case; it was dismissed two months later with no class relief and no ruling on the merits.0.69Alo Yoga Hit With a Second Do-Not-Call Texting Class Action
United States Courthouse, 350, West 1st Street, Civic Center, Downtown, Los Angeles, Los Angeles County, California, 90012, United States
CONFIRMED91% CONFIDENCE224 days agoTCPAWorld's[1] post of 13 February 2026 says "just yesterday, Alo Yoga was hit with ANOTHER TCPA class action", Case No. 2:26-CV-01484.A shopper sued Alo in Los Angeles federal court in a proposed class action claiming it sent marketing texts to numbers on the National Do-Not-Call Registry, months after a first texting suit was dropped.0.68Alo Sues Italic Over 'Same Manufacturer' Billboard and Bus Ads
United States Courthouse, 350, West 1st Street, Civic Center, Downtown, Los Angeles, Los Angeles County, California, 90012, United States
CONFIRMED90% CONFIDENCE4.7 years agoThe Fashion Law's[1][4] 27 January 2022 report says Alo filed the complaint "on Wednesday", and the complaint's header reads "Case 2:22-cv-00567 Document 1 Filed 01/26/22".Alo sued discount marketplace Italic in Los Angeles federal court over billboards and bus ads that set Alo leggings and sports bras beside cheaper Italic lookalikes, calling the price comparisons false and its trademark use infringing.0.68Alo and Italic End Their Ad Dispute With a Stipulated Judgment
United States Courthouse, 350, West 1st Street, Civic Center, Downtown, Los Angeles, Los Angeles County, California, 90012, United States
CONFIRMED88% CONFIDENCE3.6 years agoThe stipulated judgment's header reads "Case 2:22-cv-00567-SSS-RAO Document 39 Filed 02/27/23".[1]A federal judge entered a stipulated judgment dismissing Alo's false-advertising suit against Italic with prejudice under a confidential settlement, keeping the court's power to enforce it.0.68Court Gives Final Approval to the Alo Moves Meta Pixel Settlement
Lake County Courthouse, 18, North County Street, Waukegan, Lake County, Illinois, 60085, United States
CONFIRMED88% CONFIDENCE1.8 years agoThe final judgment and order is stamped "FILED 12/19/2024 10:35 AM" by the Lake County clerk; the notice set the final approval hearing for "9:00 a.m. on December 19, 2024".[1]A Lake County judge gave final approval to the Alo Moves video-privacy settlement, dismissing the class claims with prejudice and awarding class counsel $625,000 in fees and costs.0.68Alo Yoga and 15 Influencers Sued for $150M Over Undisclosed Paid Posts
CONFIRMED89% CONFIDENCE1.5 years agoThe complaint's header reads "Case: 1:25-cv-03928 Document #: 1 Filed: 04/11/25".[1]Two shoppers filed a class action in Chicago federal court claiming Alo Yoga paid Instagram influencers who promoted its clothes and Alo Moves without disclosing the deals, seeking more than $150 million.0.67SanMar Completes Its Purchase of Bella+Canvas From Alo's Founders
825, South Vail Avenue, Montebello, Los Angeles County, California, 90640, United StatesBella+Canvas
CONFIRMED84% CONFIDENCE87 days agoBella+Canvas's release dated 29 June 2026: it "today announced the completion of its transition to new ownership by SanMar Corporation".[1]SanMar closes its acquisition of Bella+Canvas, separating the blank T-shirt maker from its sister brand Alo Yoga, a step Reuters says readies Alo for a public offering or sale.0.66Court Bars the Fake 'ALO YOGA ALO' Firm From Using Alo's Marks
United States Courthouse, 350, West 1st Street, Civic Center, Downtown, Los Angeles, Los Angeles County, California, 90012, United States
CONFIRMED90% CONFIDENCE1.2 years agoThe judgment's header reads "Case 2:25-cv-03204-JFW-MBK Document 24 Filed 07/23/25".[1]A Los Angeles federal judge entered default judgment and a permanent injunction for Alo against the Colorado shell "ALO YOGA ALO, LLC", finding it infringed Alo's marks and committed identity theft.0.65Alo Moves Meta Pixel Settlement Wins Preliminary Approval; Claims Open
Lake County Courthouse, 18, North County Street, Waukegan, Lake County, Illinois, 60085, United States
CONFIRMED89% CONFIDENCE2.2 years agoThe agreed preliminary approval order is stamped "FILED 7/19/2024 9:03 AM" by the Lake County clerk, and the settlement site gives "SUBMIT A CLAIM FORM DEADLINE: NOVEMBER 18, 2024".[1]An Illinois judge preliminarily approved Alo Moves' settlement of claims that it shared viewing data with Meta, giving each US class member who files by 18 November 2024 a voucher for three free months of classes.0.65FTC Closes Referral Over Alo Yoga's Undisclosed Instagram Ambassador Posts
Federal Trade Commission, 600, Pennsylvania Avenue Northwest, Ward 2, Washington, District of Columbia, 20580, United States
CONFIRMED90% CONFIDENCE7.3 years agoThe FTC's[1][2] public-statement page is dated "June 20, 2019" and the letter itself is dated "June 20, 2019".The FTC said no further action was warranted after the ad industry's self-regulator referred Alo Yoga for Instagram posts by "ambassadors" who got free products but did not disclose it, once Alo agreed to cooperate.0.64