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WWD's exclusive, published Tuesday 12 August 2025, ends: "The collection will be released on Tuesday."; Alo's own "ALO + KENDALL" post went up the same day.
Design Scene[4]: a later phase introduced a limited Green Olive colourway of the Softsculpt collection, Alo's medium-compression fabric, again on Jenner.
Hypebae confirms the campaign "debuted ... back in August" and that Jenner hand-selected the 10-piece Core Collection.
Design Scene[2]: the second drop of the campaign, the Navy Airlift Line Up set, was "Released on August 26".
Alo's launch post: "Luxury Is Wellness" - "Our latest collection with Kendall Jenner", with her curated looks (Airbrush One and Done Onesie, Airlift Intrigue Bra, Alo Runner).[1]
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